BLACKRAINBOW directed and produced the shooting of the collaboration between BROOKLYN WE GO HARD (BWGH) and PUMA for a FALL/WINTER 2014 collection. Pictures, captured by FANNY LATOUR-LAMBERT, exposed the collaboration between the parisian brand and the german sportswear mark. The range of the collection is centered around two sneakers – the XS850 and the XS698. BWGH adds Parisian specificity to outerwear, sweatshirts and T-shirts, all of which look like the custom camouflage seen on the XS698. The collection consists of a few jackets, great knitwear pieces and a few tees.
